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Privacy & Security

 This Privacy Policy was posted on July 25, 2017.

At Fossil

("Fossil", "we" or “us”), we respect and protect your privacy rights. This Privacy Policy describes:

“Personal Information” is information that can be used either directly or indirectly to identify you. Examples of Personal Information include your name, your email address and items you purchased (provided we can connect them to your email/customer account).


We receive Personal Information from or about you depending on the nature of your activities, especially in the following cases (as applicable)::

o    Website Sign-up/Registering: We store the information that you provide to us when you create an account at our website (including email, name, date of birth and additional information you may voluntarily provide us such as your general interests).



We may also use your Personal Information for marketing and market research purposes to learn more about our customers and users. We will only contact you for direct marketing purposes in accordance with applicable laws., meaning that:

When we send you marketing material we will only market our own products from categories such as Watches, Bags, Wallets, Jewellery and Gifts to you. You may opt-out of our use of your Personal Information for marketing and market research purposes at any time by sending an email to"


We are using cookies and other technologies like pixel tags for purposes described below. Cookies are small files which are sent from the website and then stored on the hard drive of your device. Pixel tags, also called web beacons are clear image (i.e. non-visible) files that may be placed on a website or in an email, and request information from your device such as your browser type (also referred to as "Cookies").

You can control many tracking tools, including cookies, from your browser. In particular, you may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our websites. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our websites.

Additionally, some Internet browsers have a ‘do not track’ feature that lets you tell websites that you do not want to have your online activities tracked. These features are not yet uniform, so we are currently not set up to respond to such signals.


We use session Cookies that expire at the end of a browser session (from when a user opens the browser window to when they exit the browser) and persistent Cookies which remain on your hard drive until you erase them or they expire. How long a persistent Cookie remains on your browser depends on how long the visited website has programmed the Cookie to last or they can be stored for longer.

We use Cookies for different purposes, which can be categorised as follows:

Google Analytics:  This Website uses Google Analytics, a web analysis service provided by Google Inc. ("Google"). The information generated by the cookie is usually sent to a Google server in the USA. On our behalf, Google will use this information to evaluate your use of the website and to compile reports on website activities. The IP address transmitted by your browser is not collated with other data by Google.

You can learn more about Google Analytics here:

You can prevent transmission of data relating to your use of the Website (including your IP address) to Google by downloading and installing the browser plug-in available at the following link:

ClickTale & Adobe Analytics:  We are also using ClickTale and Adobe Analytics to obtain details about the usage of our website. In order to do so both services – just like Google Analytics – are tracking your activities using cookies.

You may disable the ClickTale service at the following link:,

You may disable Adobe Analytics using the following link:

Currently, we use cookies from the following advertising delivery partners:

o       Criteo SA, whose privacy policy can be accessed by visiting their website at the following link: Each banner will include a link to Criteo’s Privacy Policy page that will include information on how to disable Criteo service. Criteo also creates a unique code (a "hash") from your email address if you log in on our website to be able to identify users across various devices.

o       Google: You can find more information about Google's re-marketing practices by clicking on this link: If you want to prevent Google from setting cookies and collecting data for behavioural advertising, you may deactivate this setting by visiting this page.

o     Facebook: Through the use of the Facebook Pixel integrated on certain pages of our website, we are able to measure the effectiveness of our Facebook marketing campaigns (conversion tracking) and to create custom audiences of users who have visited our website. We will use those custom audiences to improve the targeting of our Facebook campaigns. The Pixel is sending “Event Data” to Facebook to permit Facebook to track - on our behalf - the way visitors use our website.

You can opt-out from this by using the following links about online advertising:

o       Digital Advertising Alliance in the US

o       Digital Advertising Alliance of Canada in Canada

European Interactive Digital Advertising Alliance in Europe



We will keep your Personal Information for as long as necessary for the purposes described above or as long as we are required by law. After this your Personal Information will be deleted. We cannot remove your Personal Information when there is a legal storage requirement, such as accounting rules or when there are other legal grounds to keep the data, such as an ongoing contractual relationship.


The security of your Personal Information is important to us. Accordingly, while no set of privacy and security standards or safeguards is 100% secure, we take steps to ensure any information that you share with us is kept secure and strictly confidential in accordance with this policy. We take various precautions to protect information from loss, misuse and unauthorised access, collection, use, disclosure, copying, modification, alteration, destruction or similar risks.


If you are offered a link to connect to a third-party website, it is for the convenience of our website visitors. Sites linked to and from this website are not necessarily under the control of us and we have no responsibility for the content or privacy practices of any such linked site or service. We recommend that you read the privacy policies of those third parties to see how your information is handled, processed, or shared.


With regard to Personal Information that you have provided or that has been collected under this Privacy Policy, you may opt-out of uses for direct marketing purposes, such as correspondence from us about our products and promotions.

You may opt-out by contacting us through the different options we provide in chapter “How to contact us”. Your opt-out choices do not apply to any communication which is not promotional in nature.

If you do not exercise your opt-out or "do not share" choices upon registration on one of our websites, it may take up to ninety (90) days for your opt-out choices to be fully effective.


This website gives you the ability to view and change the Personal Information you provided to us within your account.

You may access information we hold about you, request a correction where data is incorrect or a deletion of your data, unless we have to keep your data for legal reasons.

We encourage you to address any concerns you may have regarding our use of your Personal Information by using the contact details provided below.


As Fossil Group, Inc. is a US based company, Personal Information will be primarily stored in the United States. In order to provide an adequate level of protection according to EU laws, Fossil Group, Inc., complies with the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework Principles as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of all personal data from the European Union and Switzerland to the United States, respectively. Fossil has certified that it adheres to the Privacy Shield Principles of notice, choice, accountability for onward transfer, security, data integrity and purpose limitation, access and recourse, enforcement and liability and is supervised by the U.S. Federal Trade Commission (FTC). If there is any conflict between the terms in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. 

To learn more about the Privacy Shield program, and to view Fossil's certification, please visit

To view Fossil’s certification on the Privacy Shield list, see the U.S. Department of Commerce’s Privacy Shield certification list located at Fossil Group’s subsidiaries, including Fossil Partners, LP, also adhere to the Privacy Shield Principles.

If your Personal Information is subject to the Privacy Shield, and you do not believe Fossil has adequately addressed your privacy concerns, you can also address your concerns regarding the use of your Personal Information to the DMA free of charge.

DMA contact information:
Privacy Shield
1333 Broadway, Suite #301
New York, NY 10018

To file a complaint/inquiry:

For information about the DMA and their Privacy Shield program visit:

In cases where the issue cannot be resolved by us or through the alternative dispute resolution proceedings you may invoke binding arbitration as further described in the Privacy Shield.


Any changes we may make to our Privacy Policy in the future will be posted on this page and, when appropriate, notified to you by email.


Please address any questions or concerns, enquiries, complaints, requests to access or correct your Personal Information, or requests to limit the processing of your Personal Information regarding our Privacy Programme or our practices concerning Personal Information to Fossil at:

Telephone Number : 1 (800) 449-3056

Email :

You can also contact us via mail:

Fossil Partners
Attention: Chris King, Chief Compliance & Risk Officer
901 S. Central Expressway
Richardson, TX 75080, USA